Let’s face it, times are tight and we are all looking for ways to save money. But what happens when the business decision you make to save money ends up costing you more in ways you may not have anticipated? I won’t go into a lot of detail in this post but here are some things to keep in mind.

1. What is the value of having a design unique to your site that matches your branding and your business?
2. What is the value of having not just a website creator but a business partner work with you to build a true solution to the needs of your business and the visitors to your site?
3. What is the value of working with someone who works with you to identify future online initiatives in order to incorporate elements into your initial site that will allow for future enhancements and growth without having to start from scratch?
4. What is the value of working with a company who knows you and your business vs. working with a company that identifies you by a number or a username?
5. What is the cost if your website was not built in a way for search engines to find you? How many times do you use Google to find a business? What if your potential customers can’t find you?
6. What do you pay for other forms of advertising? Now compare that to your website which is your online opportunity to connect with new or existing customers 24 hours a day, 7 days a week, 365 days a year? Compare the initial cost to what you pay for other advertising over time.

If you would like to find out more about the true cost of going with a low cost solution vs. a business partner committed to your success, give me a call for a free consultation.